How to attract a graduate to a small business

Every business should hire a graduate. Why? Graduates bring a fresh skill set, an abundance of ideas and a blank canvas for you to train specifically for the benefit of your business.  Whether you work in engineering, IT or hospitality, there are a range of recently graduated individuals striving to start their career in your industry.  Specific skill sets will have been cemented much more recently than those with years of experience, and they will undoubtedly be up to date with the most effective social media platforms that can be used to market your business.

In our recent survey, students and graduates highlighted the key areas that attracted them to potentially working for a smaller company. 69 per cent of respondents told us that the opportunity to work with senior managers would attract them, along with the chance of having more responsibility in their position. Follow these key tips and you will have talented graduates knocking at your door.

  • Provide opportunities for development. Ambitious candidates want to keep learning, either through in-house training and/or externally. Recognise that they may require some flexibility to allow them time to study and learn.
  • Get sociable. Nowadays, you’re a no-body if you’re not online. Create a social media platform- or, if you already have one, utilise it and engage with your audience. Being online means you can teach, show case, update and communicate with your audience. Having this presence can also convey the character and style of your business, so that graduates can understand what it would be like to work for you.
  • Offer competitive wages. For advice on how much you should be paying your employee, see our graduate and school leaver average salary guide.
  • Give them responsibility. Finally, a way of attracting a graduate to a smaller business is to give them a sense of responsibility. Graduates want to feel they will have a real impact in the business, so let describe the responsibilities in the job description.

For small and medium sized enterprises, the recruitment process can be a daunting. Recruiting the right candidate at the right price, and quickly, is not always as simple as it may seem. If you are looking to hire a graduate, speak to one of our recruitment team by emailing info@milkround.com.

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